NEW Wednesday morning BREAKFAST SPEAKER
Focused on the Industry's #1 "HOT" Topic: eCommerce!
"Disrupting the Way We Do Business: the eCommerce Wave"
Greg Pulsifer Vice President, Global eCommerce, General Mills
Is the Amazon/Whole Foods merger just the beginning? While only about two percent of total U.S. food and beverage purchases are online today, a global look shows the importance and potential of what is yet ahead in the U.S. and around the globe. The UK and France are approaching double-digit share of food and beverage sales online and with parts of Asia are already there. How does a state association respond to these changes? What are new players in our industry seeking from the associations, and what happens when you and the company are in conflict?
Greg Pulsifer's experience at General Mills and the retail industry, and his predictions for the eCommerce space in 2018 and beyond, will pique the interest of everyone in the industry. Don't miss it on Wednesday morning, November 15 at the FIAE Annual Convention!